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Home
Ad Sales Foundation Course
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Talent and Recruiting
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Press + News
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Blog

Should I Hire a Salesperson Before Structuring My Newsletter Sponsorship Revenue?
Ad Sales Strategy AdEdge Insights 2/16/26 Ad Sales Strategy AdEdge Insights 2/16/26

Should I Hire a Salesperson Before Structuring My Newsletter Sponsorship Revenue?

Founder-led publishers often assume hiring a salesperson is the next step toward growth. In reality, sales amplifies structure. This article explains when to hire, when to wait, and how to install sponsorship pricing and packaging logic first.

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